Commerce platform
Commerce you own. Not commerce you rent.
A multi-tenant commerce platform: every organisation gets its own branded storefront, marketplace sellers, B2B wholesale, payments, couriers and a governed AI assistant.
A live Buyora storefront: deals, departments and search on the merchant's own brand.
The business problem
What Buyora fixes.
Without it
- Marketplaces own the customer relationship and take a commission on every sale.
- Running a store, a seller marketplace and B2B wholesale usually means three systems and three sets of stock.
- Courier bookings, waybills and tracking are re-keyed by hand, and customers chase delivery updates.
With Buyora
One storefront on your own domain, with retail, marketplace and wholesale sharing a single catalogue, stock position and checkout, and deliveries that update themselves.
Core functionality
Everything in one place.
Branded storefronts
Themes, a page builder and your own domain for every organisation.
Marketplace sellers
Invite sellers, manage offers and settle commission without spreadsheets.
B2B wholesale
Business accounts, tiered pricing and account-based ordering.
Payments
PayFast, Paystack and Stripe through one payments hub.
Couriers
Bob Go, The Courier Guy or any REST courier, with waybills and webhook tracking.
Ora assistant
A governed AI assistant for merchants, scoped to their own store.
Meet Ora, the Buyora assistant.
Built on the same governed pattern as every Alexon assistant.
- Off until an administrator enables it
- Sees only what the user may see
- Every question and action is audited
Built on the unified platform
The foundation comes standard.
The same security and governance practices sit under every platform. Read the trust centre.
Email sign-in, with roles per organisation.
Row-level security in the database.
Every change and approval recorded.
Open exports and documented APIs.
Also in Revenue & Customer
Engineering disciplines behind it
Who is Buyora for?
A multi-tenant commerce platform: every organisation gets its own branded storefront, marketplace sellers, B2B wholesale, payments, couriers and a governed AI assistant.
What problem does Buyora solve?
The usual starting point: Marketplaces own the customer relationship and take a commission on every sale. With Buyora: one storefront on your own domain, with retail, marketplace and wholesale sharing a single catalogue, stock position and checkout, and deliveries that update themselves.
Is our data kept separate from other organisations?
Yes. Each organisation's data is separated by row-level security in PostgreSQL, enforced by the database itself, and every sign-in, change and approval is written to an audit trail.
Do we have to use the Ora assistant?
No. Ora is switched off until an administrator in your organisation turns it on. When it is on, it sees only what the signed-in user is allowed to see, and its questions and actions are audited.
Can Buyora connect to our other systems?
Yes. Every Alexon platform has documented APIs and webhooks, and connections set up once in the integrations hub can be reused across products. We confirm the specific connectors you need during discovery.
Can we get our data out?
Yes. Your data can be exported in open formats at any time, and everything the interface can do is also available through documented APIs.
How quickly can we get started?
Discovery takes one to two weeks. You then work in an environment on your own data while we configure, integrate and prove the platform, typically by weeks four to eight depending on scope and data migration.
See Buyora on your own data.
A working session with an engineer, not a slide deck. Bring the process you want to fix.